> PUBLIC RELATIONS. How do you influence the media when the public is the media?
Public Relations has changed. With the advent of social media, consumers have become an integral part of the media mix, chatting up products, or "dissing" them on social platforms. Friends, acquaintances and strangers all now talk and share ideas and experiences. Daniels and Roberts' Public Relation specialists are trained to bring fresh, creative thinking to these new social platforms, as well as the more traditional forms of Public Relations. We help our business to business clients position their products and services to technical, highly specialized audience segments that influence a B2B purchase. We help our consumer brand clients maintain a positive brand image
in a sea of culture, trend and opinion. For either sector, we will build and implement an
effective Public Relations strategy that covers you from every angle.
